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For more details on this topic, visit the AWS Knowledge Center on AWS re:Post and read the full article associated with this video: https://repost.aws/knowledge-center/connect-amazon-q-real-time-recommendations The AWS Knowledge Center contains trusted, expert-reviewed answers to frequently asked questions across AWS services — including EC2, S3, IAM, Lambda, Bedrock, and more. Anmol shows you how to troubleshoot issues when real-time recommendations don’t populate in Amazon Q in Connect.

AWS Support has transformed its portfolio into three intelligent, experience-driven plans that combine AI-powered operations with trusted human expertise. Discover how Business Support+, Enterprise Support, and Unified Operations deliver faster response times, proactive guidance, and smarter cloud operations—reducing engineering burden while strengthening reliability and resiliency. Learn more about AWS Support: https://go.aws/premiumsupport Subscribe to AWS: https://go.

Sometimes the best way to learn is by doing, but how do you order a Direct Connect without really ordering one? In this episode Matt will simulate the ordering and setup of a Direct Connect line so you can see firsthand what the experience is like! We'll then test different routing patterns and if we have time, failover. This is a great session for those studying for AWS exams!

See how 3M's VP of Global Data & AI transformed sales operations using Amazon Quick, saving sales teams 5+ hours weekly by unifying data from CRM systems, databases, and external sources into one seamless experience with support from AWS Enterprise Support team. Learn more about AWS Enterprise Support: https://go.aws/4bJ4GV2 Subscribe to AWS: https://go.aws/subscribe Create a free AWS account: https://go.aws/signup Try AWS for free: https://go.aws/free Connect with an expert: https://go.

The NBA is undergoing a digital revolution powered by AWS. This session explores how cloud computing, AI, and advanced analytics are transforming basketball—from fan engagement and personalized content to immersive viewing experiences and sophisticated game analytics. Discover how Prime Video and the NBA harness AWS to deliver cutting-edge game analysis and revolutionary viewing options.

This live stream event covers AWS NFL Next Gen Stats (NGS), demonstrating how AWS infrastructure processes real-time player tracking data through a sophisticated pipeline using containerized services, and machine learning models in SageMaker. The session includes a deep dive into their completion probability prediction model and concludes with audience Q&A, showcasing how AWS enables advanced sports analytics at scale.

Join Zettle by Paypal as they reveal how one of Europe's most innovative point-of-sale vendors is using AWS Payment Cryptography to retire their last on-premise hardware. Learn how they successfully migrated real-time transaction volumes in multiple geographies while maintaining PCI PIN & PCI P2PE compliance, increasing resiliency, and reducing infrastructure costs. Learn more: More AWS events: https://go.aws/3kss9CP Subscribe: More AWS videos: http://bit.

Multi-agent AI systems are becoming essential for multi-step production applications, but require specialized models that are small, fast, and cost-effective. This session explores fine-tuning, knowledge distillation, and preference alignment techniques to reduce latency and costs while maintaining performance. Cosine AI will dive into how they leverage multi-agent reasoning to power their AI coding agent and scales customized agents effectively.

As organizations modernize applications for scalability and agility, database architecture becomes crucial. This session explores Amazon Aurora DSQL, a serverless, distributed SQL database for next-generation workloads. Learn to build modern serverless applications using Amazon Aurora DSQL with Amazon API Gateway and AWS Lambda. Examine performance characteristics, scaling behavior, and cost considerations, along with current limitations.

Explore how AWS continually expands its global infrastructure through sophisticated software engineering. This session reveals the evolution of AWS's approach to building new infrastructure, from manual processes to today's automated systems. Examine how changing global landscapes and business needs have shaped our strategies.

How do you measure the cost of innovation? At Netflix, a "winning" A/B test can create hidden cloud infrastructure costs that offset its business value. This session details our strategy for connecting product experiments to their infrastructure costs. We'll share our framework for identifying an experiment's impact on our cloud systems and show how we translate that impact into a projected AWS cost. Learn how this enables our teams to make smarter, more cost-aware product decisions at scale.

Your weekly deep dive into cloud security, where technical expertise meets real-world application. Join hosts Russ Noll and Tristan Watty Ph.D. every Monday at 11am PST for an hour of comprehensive cloud security content that bridges the gap between technical implementation and practical business solutions.