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Amazon VPC Lattice is designed to simplify service-to-service connectivity at scale across accounts and VPCs with built-in layer 7 routing and policy . Similarly, AWS PrivateLink is designed to make it easier to connect services and resources across different AWS accounts and VPCs to simplify your network architectures.

Generative AI is the largest disruption to software company business models since the emergence of SaaS. In this session we'll cover best practices software companies use to take AI-native products from pilot to production, including identifying use cases that drive business value, features that accelerate adoption and pricing strategies that result in profitable growth. Learn more: More AWS events: https://go.aws/3kss9CP Subscribe: More AWS videos: http://bit.

Most builders think SaaS means shared infrastructure, but that definition breaks down fast in practice. Anthony McClure joins The AWS Pulse to dismantle the myths and rebuild them from the ground up. We’ll explore why SaaS is a business model not an architecture pattern, how silo, pool, and bridge models replace vague multi-tenancy debates, and what happens when generative AI collides with SaaS’s foundational promise of one product, one version, no one-off customizations.

Legacy contact center solutions weren’t built for today’s customer expectations. Managing fragmented voice, chat, and email systems creates friction for administrators, agents, and customers alike. Join AWS and So Energy — a UK-based renewable energy provider — to learn how you can modernise ageing customer service experiences by consolidating disjointed channels into a single, unified application with Amazon Connect.

Join us for the premiere episode of Data Streaming Now, where we explore why data streaming has become essential in the age of AI and why it's more relevant now than ever before. We'll start by discussing why real-time data processing matters more in today's AI-driven landscape and why organizations should consider migrating from traditional batch processing to streaming architectures. Then, we'll dive into a practical example: building scalable real-time sentiment analysis pipelines.

Discover how Amazon measures and improves developer experience at enterprise scale in this interview with Jim Haughwout, VP of Software Builder Experience at Amazon. Drawing from Amazon's retail business expertise, Jim reveals how the "cost to serve" metric transforms developer productivity measurement by focusing on system-level efficiency rather than individual performance.

Reliability is critical in serverless applications, and resilience requires thoughtful architecture. In this session, discover how to design for resilience at every layer of your application. We'll walk through practical strategies for improving reliability within a single region using synchronous, asynchronous, and polling patterns. Explore disaster recovery techniques to keep your applications running—even during major outages. Learn more: More AWS events: https://go.

You deleted everything in AWS and still got a bill. Walk through the step-by-step AWS cleanup checklist I share with every student and new cloud developer. We'll cover exactly where surprise charges hide after you delete resources — RDS snapshots, EBS volumes, elastic IPs, NAT gateways — plus how to set up a billing alarm so you never get caught off guard again. AWS Free Tier: https://go.aws/3QEGFaN AWS Resource Explorer: https://go.aws/4ufzQuK Follow AWS Developers! 🆇 X: https://go.

Getting the best compute performance is a bit of an art, and knowing about low level details can help a lot. This code talk covers all the details you've always wanted to know about, such as memory topology, how to get access to hardware counters, how to take into account the side-effects of hyperthreading, and how to properly run performance tests and optimize your latency. Learn more: More AWS events: https://go.aws/3kss9CP Subscribe: More AWS videos: http://bit.

Forward-thinking enterprises are discovering that thoughtful integration of AI creates new opportunities when teams are empowered with the right organizational structure and frameworks. In this Executive Summit session from AWS re:Invent, you'll hear from industry pioneers on how their organizations are fostering meaningful human-AI partnerships that enhance creativity, decision-making, and problem-solving capabilities. Learn more about Innovative Leadership: https://go.

Resource control policies in AWS Organizations are a powerful tool for managing and governing resources across multiple AWS accounts. They allow administrators to centrally control which AWS services and resources can be used within their organization. RCPs recently launched in GovCloud and support ECR and OpenSearch Serverless and this video gives a quick overview with the use cases for these newly supported services. Learn more: http://go.aws/3ZWRGGc http://go.aws/3ZSvU6w http://go.

From smart cameras to connected devices , AI is quietly transforming how consumer electronics are imagined, built, and brought to market. In this episode of Retail Insights with AWS, hosts Isha Dalal and Aman Sharma sit down with industry and consumer electronics leader Alex Talevski, former CEO of Swann Communications, to explore how AI is reshaping product development and redefining what “good” looks like for modern retail experiences.