AWS re:Invent 2025 - Transforming Lincoln Financials' Gen-AI powered CX with AWS & Deloitte (AIM213)
Come learn how Lincoln Financial Group (LFG), in collaboration with Deloitte and Amazon Web Services (AWS), built a transformative Generative AI (GenAI)-driven customer experience. Leveraging AWS Bedrock and Amazon SageMaker, LFG tackled challenges around unstructured data and operational inefficiency. Discover how their GenAI-powered knowledge agent transformed client-facing interactions, enabling real-time responses for financial advisors and customers while reducing wait times.